rupture8.jpg

Rupture of the Mundane Plane.

 

Rupture of the Mundane Plane.

Description
This project features the exhibit Rupture of the Mundane Plane by Yulia Pinkusevich with elements inspired by her art pieces to attract visitors to the gallery.

Objective
Create a system that presents an immersive visual environment to effectively showcase Pinkusevich’s work, which portrays the duality of elegance and chaos, to expand her audience.

Categories
Identity, editorial, environmental, digital

 

 

Narrative.

A booklet showcasing works of the exhibit. It shares background information about the artist, how she created these pieces, as well as her inspirations and goals.

 

 

Environment.

Outdoor signage directs viewers to the gallery, such as posters and light post banners. Wall graphics complement the works in the exhibit.

 

 

Digital.

The website presents an immersive visual environment to effectively showcase Pinkusevich’s work, which portrays the duality of elegance and chaos, to expand her audience.